Tata Sierra Surpasses 70,000 Bookings Within 24 Hours
Automobiles
- 4 month, 9 days ago
Tata Motors' newly launched Tata Sierra has crossed 70,000 bookings within the first 24 hours of its booking window opening, according to early sales data. The rapid response comes soon after the Tata Sierra's launch, with Tata also claiming an additional 1.35 lakh customers have submitted their preferred configuration.The Sierra, which marks Tata Motors' re-entry into the iconic Sierra nameplate with a modern SUV interpretation, opened for bookings across Tata dealerships and online channels. The high tally of bookings reflects significant demand for the Tata Sierra shortly after its launch on 25 November 2025.